Selling More Efficiently

Here’s another simple but proven technique for how to sell life insurance effectively – by email.

It works for both personal life insurance or business life insurance, and uses WebPrez ‘neuro linguistic” videos to sell the need for life insurance – without leaving your office.

And you only need the name and phone number of your target market prospects.

For example: if your target market is young parents, you first purchase a list of parents with newborn or preschool age children – and call on Saturdays – anytime between 10am and 4pm.

If your target market is business owners, you first purchase a list of business owners by zip code, industry or profession – and preferably call them before 9am or after 5pm.

What to Say on the Phone

When you call, you immediately identify yourself as a family insurance “specialist” or a business insurance “specialist” for their particular city or county, and you simply want to ask them if they will watch a video you send them in an email message.

For example, if you are working the personal market: “Anne, my name is Dan Viñal. I’m a family insurance specialist here in San Diego, but I’m not calling to talk with you about insurance.”

“I’m only calling to ask if you would watch a short five minute video on a tax free financial benefit for your family – if I send it to you by email?”

And if you are working the business market: “Phil, my name is Dan Viñal. I’m a business insurance specialist here in San Diego, but I’m not calling to talk with you about insurance.”

“I’m only calling to ask if you would watch a short five minute video on a tax free financial benefit for your business – if I send it to you by email?”

If they say yes – simply ask them for their email address, and send them the video.

If they say no – thank them courteously, and hang up.

Keep it Simple and Make it Easy

For those who agree to watch the video (typically 60%) – wait to receive an email viewing notice letting you know that they’ve seen the video.

Then call them back right away, to set up a date and time to meet with them.

And that’s all there is to it. It’s really just that simple.

Because the video sells the need for you – like a virtual sales assistant.

And if the prospect does not see the need for coverage, and isn’t interested in talking with you, after watching the video – then you haven’t wasted much time or effort trying to sell them.

That’s why learning how to sell insurance effectively – by email, can make you much more efficient, without spending more money.